This is test 9 of trying to find the best social media image size and composition that will work for more than one social media site, a single image that will work for social sharing images on Facebook, Twitter, and Pinterest.
So far, I’ve found that with longer images, in a 1:2 ration, Facebook has smart cropping to a landscape image that centers on eyes. Twitter always takes a square image from the center of the longer image, no matter what is in the image.
However, when I posted an image that wasn’t as long, a ratio of 1:1.5 with a face, Twitter smart cropped instead of taking from the middle!
This is image will be in the same dimensions, but have a building instead of a person.
Well, smart cropping definitely presents a problem. For this image, which was the same dimensions as this image, Facebook and Twitter did different things.
Image with a 1:1.5 ratio
Facebook centered on the face, landscape image
Twitter centered on the face, square image, that in this case was all photograph.
Facebook took from the center of the image, about the center third, which for this image worked out perfectly since the banner only took up 1/3 of the image at the bottom.
Twitter took a square – from the center of the image! – which meant that it showed the top of the banner line, but not the entire banner line. It cuts the banner line off in a awkward place, the top half of social media image.
One more test. What kind of faces are recognized and what happens when the faces are lower in the photo?